In preparation for International Men’s Day, the cosmetics and grooming giant offers 3 products: facial cleansing gel, moisturizer and deodorant that helps against sweating.

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Face and body care has long been not only found in the female lexicon, the modern man takes care of himself and is not willing to compromise on the quality of the products. A L’Oreal Paris study on men’s grooming habits found that half of men in Israel use a face moisturizer and that 45 percent use a facial cleansing lotion on a daily basis.

On the occasion of International Men’s Day (19.11.2020), the L’Oreal Man Expert brand offers the three most useful products for the well-groomed man.

  • HYDRA ENERGETIC Facial cleansing gel for a stimulating boost effect – contains guarana extract + vitamin C derivative, developed especially for men. Thoroughly cleanses the facial skin and gives a feeling of freshness with a stimulating boost effect. Tip for use: Every evening and morning on damp facial skin, massage gently all over the face. Rinse with water.
  • HYDRA ENERGETIC 5-in-1 moisturizer that fights the signs of fatigue, contains guarana extract + vitamin C derivative. With continuous use helps to fight the 5 signs of fatigue: dull skin tone, appearance of dark circles, loss of skin elasticity, facial features, rough skin. Tip for use: It is recommended to apply on the face and neck every morning and evening, immediately after cleansing the face. Can also be used after shaving to soothe the burning sensation.
  • Thermal Resistant Deodorant – helps against sweating for up to 48 hours * and gives a feeling of freshness and comfort over time. High efficiency even at temperatures up to 45 degrees. Has CHRAMIC-SYSTEM technology that helps protect against extreme heat waves. * Instrumentally tested.